46% of Gen Z spend 3+ hours daily on social media; influencer content is "default". Hybrid Streaming / Gaming 94% use multiple devices simultaneously while watching TV. Older Adults (50+) Linear TV / Podcasts
The global entertainment and media (E&M) landscape is currently navigating a period of stabilization and strategic pivot following years of rapid, pandemic-driven upheaval. Total industry revenue reached approximately $2.32 trillion Swallowed.24.05.27.Lily.Lou.And.Kay.Lovely.XXX....