No More Mr. Nice Guy (2027)

Not violence—but assertiveness, passion, honesty, and the ability to take up space. Many Nice Guys have been shamed for any “selfish” impulse. Glover helps reclaim healthy masculine energy.

“It teaches men to be selfish.” Actually, it teaches them to stop pretending to be selfless while secretly keeping score. Genuine generosity is impossible when you’re driven by fear. No More Mr. Nice Guy

Long before it was a self-help staple, the phrase was a rock anthem and a journalistic quip. “It teaches men to be selfish

The Nice Guy operates through unconscious agreements called "Covert Contracts." This is where the resentment builds. The Nice Guy operates through unconscious agreements called

No More Mr. Nice Guy (2003) is a self-help book written by Dr. Robert A. Glover, a marriage and family therapist. The book challenges the conventional understanding of what it means to be a "nice guy," arguing that the archetypal Nice Guy is not genuinely kind or altruistic, but rather anxious, repressed, and manipulative. Glover posits that these men use "niceness" as a covert contract to get their needs met—for approval, sex, and respect—without ever having to ask for them directly or risk rejection.

Glover emphasizes that Nice Guys often lack strong male bonds, looking instead to women to meet all their emotional needs.

Nice Guys rely on specific, unconscious strategies to navigate life. These strategies inevitably fail, leading to resentment and frustration.