Train your videographers and writers in trauma-informed interviewing. Techniques include: never asking "Why didn't you leave?" and always asking "What helped you survive?"
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By working together and prioritizing survivor voices and experiences, we can create a more just and compassionate society that supports and empowers survivors of traumatic experiences. Survivor stories have the power to inspire, educate,
Research into the use of survivor stories in advocacy reveals significant psychological and social benefits, alongside specific risks. By highlighting "what to look for," these campaigns
Survivor stories have the power to inspire, educate, and mobilize people to take action. By sharing their experiences, survivors can:
Many campaigns focus on early detection or preventative measures. For example, campaigns centered on melanoma often feature survivors who share how a simple skin check saved their lives. By highlighting "what to look for," these campaigns turn awareness into life-saving action. Reducing Stigma
The way we consume survivor stories has changed. Long-form essays in newspapers still matter, but today’s awareness campaigns must be omnichannel.