Warning: The migration process takes approximately 5-10 minutes. Do not run critical reports during this window. Schedule updates for off-peak hours (2 AM–4 AM local server time).

If you are an iOS marketer, this is the section that matters most. Apple’s SKAdNetwork (SKAN) 4.0 introduced hierarchical source IDs and coarse conversion values. Many competing platforms struggled to implement this without losing granularity.

The app now addresses the technical side of travel more robustly: