| Platform | Followers | Core Content | |----------|-----------|--------------| | YouTube | 2.3 M | Full‑length hauls, “day‑in‑the‑life” vlogs | | TikTok | 8.7 M | 15‑second hacks, trend‑reacts | | Instagram| 4.5 M | Curated style grids, IGTV deep dives | | Podcast | 150 K | “The Mindful Consumer” (weekly) |
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