Ben Settle Email Players 1 15 New Jun 2026

Use short subject lines (3–6 words), and keep body copy scannable: one to three short paragraphs or a handful of ultra-short bullets.

: Unlike most gurus who preach "teaching" in every email, Settle argues that 90%+ of your emails should be a blend of storytelling and selling. Pure teaching often bores the market; instead, you should use content that people Key Strategies in Early Issues ben settle email players 1 15 new

– 15 is small enough to feel exclusive, but large enough that you can’t claim “it was rigged for insiders.” You had a chance. Use short subject lines (3–6 words), and keep

Specific instructions on what to write in your first auto-responder message to bond with new subscribers. Use short subject lines (3–6 words)