The structure is uniquely Brazilian. In Portugal, you would never hear this. But in the urban zones of São Paulo and Rio de Janeiro, code-switching between English honorifics ("Big") and Portuguese adjectives ("Grande") is a marker of hip-hop identity.
The phrase "Esse" represents the melodic, sibilant "S" sound that defines European Portuguese, while "Grande Portuguese" acknowledges the language's vast global reach—stretching from the fados of [Lisbon, PT](
The central lyric, " Esse é grande ", is frequently used to emphasize the scale or importance of something being shown in a video.